This tutorial starts to delve into how the SEO plugin works. We will be editing a blog post to incorporate some good SEO into it and take a look at the special things we have to do to a blog post to make sure it get’s French applied to the SEO so that search engines in the French language can make sense of the blog post as well.
There are several pieces we need to update:
- featured image
- excerpt
- post content (remove the email sign up form and replace with YouTube embed)
- tags
- categories
- RankMath SEO settings and coaching points
- translating the content
- translating the Meta Data
This is a pretty in depth and long tutorial that covers a lot of concepts but it will really help you to understand how search engines “pick up” the stuff they show in search results and how we can control it and make it better so that we have a better chance of being found by search engines and ranking in search results when people are searching for answers.
The rough transcript of the video follows below.
Let’s take a look at how it’s done:
there’s several things that kind of go on behind the scenes that we need to
A) be aware of and
B) make a point of making sure we sort of catch all of these points in order to make the most of our presence online in the Internet in general, and so that we also show up in search engine results.
So what we see on the front end of the website, I’m just going to switch back to the English here, just as an example is we’ll go to this education highlights here and there are some different, these are actually technically posts here, so these are the latest things that have been posted under the education segment of the website.
And there’s other areas as well, such as research, research, polls, clinical trials etc, etc.
Almost almost everything I would say, probably about 80 to 90% of our website is actually comprised of what’s known as a blog post. So one of the things that when we enter into the back end of the website, when we go on the dashboard, one of the things we see is this POSTS here. And under this section we can see all of the different blog posts that have been made for our website and so one example that I’d like to give you is one that Trudy recently wrote about.
Holiday hangouts or just some kind of informational stuff like we have a lot of informational stuff on our website and you know, for users to find out about different things so here’s one example where we had an evidence summary that was written and so I’m just going to click on view.
Notice how when I hover over the title, some of the stuff underneath of it disappears, so when I hover over the title of the article that I want to look at, I have some choices: I can either edit, which would be one of the most common things that we would do or do something called a quick edit which would allow me just to quickly change or update some of these little things, details that are on this page. Or I can move it to trash, which I don’t want to do unless I want to literally throw it in the garbage and remove it from the website. I can click view, duplicate this, or something called ‘instant indexing’, which I’ll come back to in a little while.
But the primary thing I want to do first of all is just view it and take a look at the anatomy of this blog post. So in this blog post we have like a title and a little bit of an introduction, we’ve got a heading here, a little list, another type of list on here and then we’ve got some links and different information throughout the page. And we can create all of these things on the page as we are writing it in the editor.
But there’s more to a blog post than just words on paper
We’re in, in fact this is an older version of a blog post and we’re missing a few elements here and I can go back and just show you what some of them are. So the main key elements that every blog post has are a title and headings and like the body or content of the post. And it’ll have something called a featured image or several images for that matter, but one of them’s going to be featured. It will also have something called an excerpt which is like a short description summary kind of thing just maybe one or two sentences that summarizes the article and it’s meant to be kind of a teaser to get people to click it and want to read more about the article.
So that’s the basic content of the blog post and within that we also have to worry about categories and tags, and that helps us with the organizational structure of our website and then we have another sort of piece of the puzzle which is SEO which stands for search engine optimization and we can see just in this right-hand column: Here we are getting a grade.
SEO Plugin – RankMath – Element Two
This is from our SEO plug in and we’ve assigned it a keyword that people would use to search for this information and then so that’s to do with the SEO or the search engine optimization, and the reason we do that is to help it be found and more easily understood in search results, so that places like Bing and Google Search will index it properly and show it to people when they’re searching for answers.
In our case about ‘fibromyalgia studies’, so that’s element number two is SEO and then the third element for us is about translation.
Translation – Element Three
Okay, because we are working very hard to be a completely bilingual French and English website, so we also have to worry about the translation, so there’s a lot of elements that we need to go over in this tutorial and I’m going to do my best to break them down and explain them in a way that hopefully a makes sense and B helps you to understand why we have to do all the things we do.
The Anatomy and Big Picture
It’s not just so simple as putting words on a paper and throwing them on the website, so there’s a lot of stuff that goes into it, so I am going to take this one here as our example. So I’m going to view it first of all, this one has all of the elements in it, I think, except for maybe the French translation piece of things so this one has a title, it’s got a featured image, it’s got a heading, it’s got some body content, list, dates, links, etc etc.
So in order to get to there, there’s several ways, (this is the magic of word press) to do the same thing. I’m going to show you one way. So let’s take a look at this post here and when I hover over it I can click on edit and that way I can show you all of the different elements that are within it.
So we have first and foremost our title written up here at the top of the page.
This is what it’s going to be called on the website. Ideally it should contain words that people would search for, so that they get the information that they want and they also understand immediately what the blog post is going to be about . Now this post doesn’t have a heading but also up here is our SEO stuff.
It’s a coach; this is coming from a plugin called RankMath. Now the SEO doesn’t it doesn’t do it for us, it coaches us through all of the steps to improve our score.
Currently our focus keyword for this particular blog post is listed as ‘fibro chat’ and we’re scoring ten out of 100 on the possible score that we can really get for for a blog post based on that keyword. So as we go through this tutorial I’ll be referring back to this SEO piece, I’ll be jumping back and forth a lot just to give you kind of an understanding of how it all connects together at the end.
Okay, so I clicked on this to get to the RankMath view this toolbar up here is very, very important to us, will take a quick tour here so we have the option to preview it by looking at this little laptop thing if we click it, it gives us an option to view it as a desktop layout, a layout for a tablet such as an ipad or mobile layout, so we could preview it and see what it might look like on somebody’s phone. So whichever one we want to see then we just click Preview in new tab and it will open up a preview for us so that we can see what it’s going to look like after we published the post.
Okay so I’m going to keep that open, I’m going to close some of these other little tabs that I have opened here just cause I got a couple too many things going on, I’m also going to open up translate Google.com and keep that handy for myself.
Okay so here we are, this is our preview what it’s going to look like. Now what that does, it shows us the preview. We can also just view the post in general, this doesn’t show up until after the post is published, so right now I have this blue button over here that says save. That indicates to me that the post has already been published and if I were to make changes to this post afterwards I have to click on Save if I had not yet published it.
My options would be published or save as draft.
Okay, so that’s the two things that I might see that would look different on this page if I continue along on this tool bar.
We also have this content AI — we don’t use that at all.
The purpose of this is to allow AI Systems to write the blog post for us in our subject matter. We would just give it a prompt. We don’t pay for this. It’s part of RankMath, it’s there to try and up sell the feature of using AI.
We don’t use it on the FAC website at all, so the button’s there, but you’ll never use it.
Then if we continue going across this little tool bar here we have this thing that looks maybe kind of like a book or something. If we click on that, it brings us back to the Post settings, which is information about the blog post itself, and also we have the option to edit or tweak the settings of a block that’s within this post editor over here so this whole big white area is called the post editor and it’s where we write our content.
Think of it like the paper that you’re writing your story on, that’s what’s going on over here and in that post editor, what we do in WordPress is add blocks to it. So currently there’s a heading block here and I could change the settings or the styles of it, but we don’t generally do that all of the styles are preset and pre programmed on the website so you should never have to deal with changing styles for the most part, most often you are going to be looking for this post Settings tab that’s up here at the top. Okay, so that basically gives you kind of the run down will come back to this translate page button afterwards and were also going to revisit this RankMath button as well.
The first most important thing we’re going to work on is the content of the blog post so that gets written over here and it is important to lay your content out in a structure that’s easy to understand both for readers and for search engines, so it needs to be cohesive.
Sentences, correct spelling, correct grammar, so on and so forth, and then once we have that we can write it into this post editor piece.
(NOTE: This is why, even in a Google Doc, if you send content to me for editing that you will see the first thing I do is edit the structural elements of the document such as headings and title and lists. This is to put it in a format which is hierarchal in structure so the search engines can more easily make sense of the content.)
Okay, so that part’s kind of the easy part for the most part. Maybe the chair of the board or somebody from the website committee might send you or assign you a task where you have to make a post on the website and generally they’re going to have all the content ready for you, maybe in a Google doc or something like that where you can just basically copy and paste it into this post editor piece.
That’s the easy part.
The next steps are all about focusing on the formatting, making sure that there’s a featured image, making sure that we write up the excerpt for the, the blog post and giving it categories and tags so that it appears in the correct place automatically on the website and almost all of those things are over here in this right-hand bar on the side.
Okay, so let’s go through them one at a time, starting at the top.
1—The first thing we need to do is add a featured image.
Now again, my post is already published, so my options here are replace or remove, but you will have a blank square there if you’re starting with a fresh one, a fresh blog post. You’ll have a blank square that says Add featured image and you’ll just click that add featured image button and then that will give you the opportunity to either pull something that’s already in existence out of this is the media library, so it shows us all of the files that we have uploaded as pictures or PDFs or videos, so on and so forth, all those different media types.
Okay over here on the left you’ll see that our media files are organized basically by the committee or category if you want to call it that right, so anything to do with the advocacy committee that we’ve uploaded documents or pictures for will be found in that advocacy side of things, if it’s a Just the FACs newsletter, it’ll be in that space over there on the side.
Okay, so that applies if you’re looking for a just an image that we’ve already uploaded and you want to be able to reuse it, so, for example, featured seminar register to get the link like that’s one that we frequently reuse that picture so that’s an option. The other alternative is that we just upload a fresh new file, so perhaps somebody from the marketing team has sent you an image that’s already branded and ready to go with it.
What we do is click on this upload files and then we can say where we would like it to be organized into, so maybe it’s going into the Fibro Flare Kit folder or the education folder for just for examples, or perhaps it’s just going to be in uncategorized area and already hanging out there. So now that we’ve told it where we want to put it now we have to select the file so we click Select Files and then you’ll upload it from your computer wherever you have saved that image file, you’ll just pick it from there and then you’ll click the open button, Okay and then at the end, once you’ve done it, you just click ‘Set featured image’ and that will pop in your image right into this box you’ll get to have the preview here so that’s how you get a featured image.
What does that look like on the front end?
Well it does a couple of things.
First of all, it puts it on your blog post in this upper right-hand corner just for starters, but then we have other pages as well, for example, our Community Events page where that featured image gets automatically pulled in to be shown on the Community Events page.
So this is a featured image, this is a featured image for those, those specific blog posts.
Okay, so that’s what we need or why we need to set a featured image for our blog posts we should do it all the time, no matter what we should always have a featured image up here?
Okay, the next thing we need to do is write something called an excerpt.
Now here’s this little tiny link here again.
In my case my post is already published and so I have the opportunity to edit the excerpt which opens up this little box here if you are making a brand new blog post, it will say add excerpt instead of ‘edit’. That will be the only difference and you will click the little link and it will pop out this little box here for you to be able to write in you should use a keyword that somebody will search for when you’re writing this excerpt so I hope to kind of tie this all together at the end so that it all makes sense, but I want to drop little nuggets along the way when you are writing your excerpt. Keep your search engine optimization in mind.
Okay, so this particular blog post would maybe we would be using ‘power over pain portal’ as the keyword then we should be using that keyword in our excerpt as well.
Okay and you’ll see how it contributes to our our SE O coaching score a little bit later on, but the purpose of the excerpt is twofold threefold actually. So first of all, if we go back to our community events page, we see this little introductory teaser, so to speak this piece that introduction is coming from this excerpt over here.
The other thing about this, it’s a really important box to fill in because this is also what search engines take as the introduction on Google. Let’s go to Google.ca and we’re going to type in here ‘fibromyalgia’ and let’s see if we can find an example. Okay you see this, this little paragraph here, two sentences, that’s all it is that is the excerpt coming from this blog post on the NIH website. If we look further down here we have this excerpt coming from this blog post on their website. So that’s what Google uses is this excerpt as part of the search results, so obviously it’s important to have the keyword in there as well that you’re using to introduce the blog posts so it should be short to the point, just one or two sentences and it should entice the reader to want to read more to click and read further, whatever further information there is in the post.
Okay, so that’s the excerpt.
The URL
The next thing that we have in this list that we can also edit is the actual link or that’s also known as the URL that’s important to know about later on for our RankMath SEO scoring. Okay, this is called the URL and we have the ability to edit it, but we do not want to edit it after it’s published if we can help it. So make sure that it try to keep your keyword in there so it might be ‘power over pain portal’; numbers are fine in here, underscores are fine in here, but no capital letters anything else? You can use dashes, but you cannot use special characters in here.
Okay, so generally, it creates itself automatically and it’s based on whatever title you give to your blog post, but we have the ability to change and edit it if we want to, we could shorten it, we could change it to make more sense to have fewer words, so on and so forth.
Generally you’re not going to edit it very often, but I like too, especially if I have used a different post as a template, I’d like to just double-check that the URL where the link got updated to the new post title, just double-check it and make sure Okay so so far we’ve covered the featured image the excerpt and the URL next thing down our list is whether or not it requires a membership in order to view it generally.
Speaking for the most part, most of our blog posts that you enter will be open to the public and therefore there’s no membership required, but there is potential that some time in the future we might put blog posts for only members and if that’s the case, then we would check the general membership box and that would make it so that only people who are a members and B logged into the site can see the full content of that blog post, otherwise they’re going to get a message that says this content is protected you must be logged in in order to view it and it will give them an option to either log into the site or join and become a member.
Membership is free.
I hope you know that Okay.
So that’s what that does, that controls what people are able to see the blog post. So like I said generally speaking we just keep them all blank Okay, we don’t have to worry about it, that’s kind of set up for future use for our committee members and so on and so forth.
Next down this toolbar on the side is our categories, Okay, categories really control where on the website something is going to show up so for example in this particular one category that we have checked off is community events and so what this category is doing is making it show up automatically on this particular page somewhere it also depends on the tag so at the top of the page it has to be categorized as community events, but it also has to be tagged down here with either ‘partner events’ or ‘lynn and trudy’ because it’s a fibro chat or just different ones like that.
So these are some of the most common used tags and with the community events page at the top, I think it is Oh shoot I can’t remember its current event, maybe or something to that effect anyways. Whenever you’re asked to post something you will be given explicit instructions on, make sure that you check community events Tag or community events Category and tag it with ‘partner events’ and tag it with ‘current events’ and that will make it show up in the top half of the page you might be asked to come back and change a post tag to be ‘past events’ instead.
So we would click on this and it will just pop it up into the tag box and then we would click save and what that past events does is it automatically shoves it down to this past section of the website, right our past events where we have replays that are available Okay and this one in particular is considered to be a partner event, So power over pain portal This is one of our partners at fact, and we advertised their winter winter events, all of their events based basically and because I have this tag over here that says partner events, it makes it automatically show up at The Bottom piece of the page organized by organizations that are relevant to us and are Co morbidity co morbid I can’t even say it co morbidities co morbidities there we got it Okay.
So we’ve got resolute legal power of pain and the Pain Society, Canadian Pain Society that are partner events.
Okay.
So each of those blog posts if we were to open them up and take a look at them, we would see that they are tagged with partner events in their Tag section and that they are also under community events in their category section.
So but like I said whenever you are provided instruction or request to make a change on the website, we will let you know what category and what tags to put it on. Okay or to put on that particular blog post and then that’s that’s the main basic blog post stuff that you need to know about so that covers like the body with the editor and we’ve talked about the image, the excerpt, the membership if it’s needed categories and tags.
Now I want to take you over to the SEO settings and we’re going to have to do some bouncing back and forth here, so I just want to make you aware of the two buttons that were going to be clicking the most as we flip back and forth between these two.
So right now I’m on this settings, I call it, it looks like a book, I guess it’s kind of a bookmark maybe that opens and closes this sort of side widget thing so we’re going to flip back and forth between settings and also this RankMath button so I’m going to go there now.
So you remember at the beginning I said to you that we have this SEO plug in which again stands for search engine optimization and the plug in is there to help us along, to coach us along in things that we can do to make our blog post better for search engines and make it more easily readable and understood for the human beings that will come in contact because they’re the most important people One thing I want to say about EO is never ever ever write just for EO we have to write for the humans first make it make sense for the humans first, whenever we’re writing a blog post the whole point of a blog post should be to educate, to give them information to help them find the answer to a question that they are asking and we do have research, in fact about the questions that people are asking and what kind of information they’re searching for and so primarily our blog post and page content is centered around that to help people find answers about Fibro, so they come first but then we need to do a good job as the website people of trying to make it so that Google or Bing or whatever search engine can also make sense of our information that we have and help users to find it Okay, So for example here we have Fibro chat as the keyword and that’s not right, we’re not talking anything really about fibro chat in this particular blog posts, so we should actually use power over pain, portal and once we enter that word into the focus keyword we’re going to get this is a gold star, it’s kind of a yellowy orange, but it gives US-A gold star because we’re actually using it in the title we use it in the content we’re linking to it, so on and so forth so you can see just by using the correct keyword for the focus keyword in this blog post we’ve instantly gotten 67 out of a 100 marks possible.
I want you to know also, just as a sidenote, the highest possible mark in here that we can get, I believe, is 92 out of a 100 without using the AI component so once you use AI that’s the only way to get that last 8% so you can be satisfied with anything that gets this like gold, colored or green colored star as a keyword and when you start getting The Green check marks so if your mark is anywhere, I think it’s like 55% up to 92% you can be very, very pleased with the SEU get it as close as you can while still maintaining the readability and normal words for humans to consume K don’t just shove keywords in there for the sake of shoving them in so that it makes the the RankMath get you a higher grade.
We don’t care that much, we’re not slaves to the grades.
Hey, it’s just a coaching tool to try and help us.
Okay, so our keyword in here what would people search for? That’s what we always want to ask ourselves were giving information about this, what would people search for if they’re trying to find this information? Well in our case they might use power over pain portal Okay, so that’s what we’re going to use as a keyword and we’re going to work through all of the steps here so the first thing it tells us is that snippet and it is coming directly from our excerpt that we wrote over here see P Hour or Pain hosts several interactive sessions.
So this one is actually incorrect the only thing it’s pulling in is the, the title from over here so we do have the opportunity, so what I can say about this, what I know about this is that I can see that they are different. This excerpt is different than what showing in that RankMath thing and that means to me that when this blog post was made we just copied another one, duplicated another one and edited it to suit our needs at that moment in time and we must have missed something which this is totally me because I was the author here. So what I’m doing is I flipped back over to my settings and I’m going to edit the excerpt and I’m just going to copy what was written in here and I’m going to take it back over to RankMath and click Edit snippet and I’m going to put that in there and now it’s giving me a grade for having used my keyword inside of that meta description.
Okay, that’s what this is a meta description and like I said normally it would just pull it in from the excerpt, but good thing we’re checking through all of these little details. Okay, so the next thing it talks about is our focus keyword being used in the URL Well we remember that from back over here this was our URL link and we are definitely using power over pain portal, so we got the grade for that, we got The Green check mark. The focus keyword, this is coaching us it appears in the first 10% of the content here it is right here.
Power over pain portal good idea if you can put it in a heading, if you can put it in the first paragraph.
We want to introduce the subject in a logical way and make it make sense to the reader without stuffing in a keyword just for the sake of getting a grade.
Okay.
So now this other one here that we’re not getting this mark for is that it’s saying that your article is too short, your blog post is too short.
Well sometimes that’s the way it is with our blog posts, we just have quick, short little bites of information to give people, such as an event that’s coming up or a new fact sheet or something to that effect if we have the ability we will in the content write some kind of summary RankMath recommends at least 600 words length for a blog post I as an SEO person actually recommend closer to a 1000 words search engines really like longer articles, it helps to give more context and more clarity and offers up more opportunity for people to find your stuff because it has more information in it.
So, but again we’re not going to be a slave to the grade. Over here, we have said everything we need to say about it, we’ve linked over to their website.
That’s all we can do.
Okay, so we’re sitting at 69% right now, these are the basic SEO things that we can do to fix it next is they have a section, a section that opens up called ‘additional’. Well these are things that we can do for some reason it’s not recognizing linking out to external resources.
Oh here it is right here it’s because we didn’t put in an actual highlighted clickable link so we’re going to do that right now. I’m going to just highlight this and copy it, which I’m hitting Control C or command C on my keyboard to be able to copy it.
And now that I have that highlighted, I can see this editor bar has appeared above the top, but I’m going to click on the one that’s a link and I’m going to say put this link in here and tell it to open in a new tab and save. And now it sees that I am linking to external resources, so I’ve now brought my points up to 74 and at least one external link with do follow. That’s because I’ve said it’s Okay to backlink which is something that’s going on in the back end of RankMath not important to our story right now. It is saying to us we couldn’t find any internal links on in your content. Well what it’s talking about is it’s a good idea to link to other pages on our own website as well. So we could do that by just going to get one of our own, going to just add this in here for information about other events by FAC and Partners, Check out our community events page and I’m going to highlight it and add a link inhere to our community events page there and now it links its giving us a point for linking to other resources on our website.
So if there is, for example, if we are writing an article about the best mattress to choose or how to choose a mattress when you have fibromyalgia? A logical thing for us to link to would also be any other articles that we have on the website about sleep or insomnia, or perhaps the fact sheet about dealing with pain at night or something to that effect.
Right, so you would find something that’s logical and suitable to connect to within your website, and that’s how you would get that extra point.
It’s also giving us a point because we’ve never used this specific power over pain portal keyword before, so we get a point for that and then it’s suggesting to us to use content AI to optimize the post you can skip right over that.
Don’t worry about it, it’s also telling us in the next section about title readability, so we’ll open that up.
It’s saying yea were using it the keyword at the beginning of our SEO title that’s perfect and it has a positive or negative sentiment, but it’s suggesting to us that it doesn’t contain a power word. Well for the most part, you’re not going to change this, but there are times where you can include power words such as Sale.
Well we can just click on it and go look and see what they suggest power words and headlines, how to write headlines and it talks about the different ones that are in here and there is a list down here at the bottom: Freedom danger, comfortable, beauty style; words that make people feel good basically or words that elicit emotion. Okay, so we can there’s sorry I used to work in retail and we used to talk a lot about power words that would help people want to buy a product because it made them feel good, so such as saving you know, people want to know that they’re saving money, so that’s the kind of thing that’s something that might be of interest for you to go and research. But again we’re not going to stress about it today.
And then also in SEO they claim, I haven’t seen evidence really for or against this, but lists were really, really popular in the blog posting world at once upon a time and so they would make a title, say ‘six ways to build your own blah blah blah’ whatever the thing was right, and using a number in the title because people could judge right away how quickly they would be able to get the information that they wanted under the article. I think was sort of the psychological thinking behind it, so if it makes sense, then add a number. If it doesn’t then don’t worry about it.
Okay and then one other section here this will be coming in the future a table of contents plug in for us, it’s not really at this particular point in time it’s not super imperative to use a table of contents plug in but you know when you go to a website and you go to a blog article and it has like a 1000 words and there’s a lot of information to consume what a table of contents does as it gives the reader a breakdown of these are all the things we’re going to cover in this post and it actually gives them quick jump links to be able to just pop down to a section that they’re really interested in so for example, like a recipe website, They might have the ingredients, they might have, the instructions, they might have the grocery shopping list they might have the history of the recipe, so on and so forth and what a table of contents plug in would do is give them a link that would help them jump directly to the recipe or Jump to the grocery shopping list that kind of thing.
So it’s kind of helpful in those big, long winded blog posts, especially for the recipe writers that rate like an 8000 word essay about how their grandmother taught them how to make the soup and the blah blah blah and on and on, right there’s stuff that people just don’t care about and want to skip so that’s helpful in that scenario, maybe in the future we’ll add one, but for the most part, our content is pretty short and sweeten to the point and easy for people to get to so we did get a point here for using short paragraphs It guides us when it tells us that our paragraphs are too long and wordy and it will coach us to break them up and if you’re not getting that check mark, just try adding a couple of spaces between some of the paragraphs and then just let us know what changes that you had to make to make it more readable for users because the SE O plugin was suggesting it Okay, so that is the basics of the SE O piece of the puzzle O that was a lot so I’m going to click Save and Save my changes and now the third part is all about translation because we want to be bilingual and even though the content is not necessarily like if you take, for example, one of the things that we have in our research area is research participants wanted and we have listings to different studies that are happening, but not all of them are being conducted in French language.
But still they should have an understanding of what some of the studies are happening and so yes, we’re going to go to the trouble of editing the post to make sure it’s translated into French so that they have, you know, a general understanding of what’s going on.
We’re in the case of something like this, there is an opportunity to just completely translate the page.
Translation
So in our case we could hit this blue translate button or if we happen to be on the front end of the website, we can use this translate page or it might say translate post up here when we’re looking at a post, let’s just go take a look at one of these to make sure I’m not talking about the wrong side of a mouth so let’s use this fibro chat as an example here and if I switch to French Oh Okay, so it does not matter if it’s a post or page in the black bar when you’re logged into the Word Press administration, it says translate page so when you’re on the front end or when you’re on the back end we have the opportunity to translate the page I personally prefer to do it on the front end so that I can just quickly see and flip through all of the different spots or if I if I switch to the French language if I notice one line, for example, is missing a translation I like to do it from the front end.
It’s just quick and easy to click that translate page, but Since we’re in the Word Press editor, I’m going to show you from that side first how to do it because I’ve done a separate video on how to do it from the front end if we’re going to do something if we catch it that way Okay.
So we have written our content, we have done all of our post settings like the featured image, the excerpt, We’ve checked the link we checked or uncheck the membership.
We checked our categories and we checked our tags and then we went over to RankMath and fixed all of our RankMath settings, including the Focus keyword which –PS– We can have multiple keywords, but let’s just start with one that’s fine one is good enough to start with so we’ve done all of our SEO and now it’s time to take a look at the third element, which is translation.
So we’re going to click on the Translate page button and it’s going to open up our translation editor and show us the preview of what it would look like in the front end.
Okay so you’ll notice on the page here that it’s given us this blue pencil so we can see it like as soon as we click the blue pencil it puts it into the English and it showing us the particular translation and it shows us what it is in English and now this is where Google Translate comes in for us or if the document has already been translated by one of our translation member or team members that pardon me, will go and grab the translation from the translated document that was handed over to us, but in my case I don’t have that so in a pinch I can use Google Translate.
So what I do is I copy the phrase that’s in the box, which in this particular case happens to be the title and I’m going to zip over to Google Translate and drop it in here and it translates it to French for me, so now I can copy that and I want to bring it back into my translate press tab and put it into the to Français box and then afterwards I have to click Save, otherwise it will give me an error message saying ‘Are you sure you want to leave?’ You haven’t saved your changes, so unfortunately it’s a step-by-step, pencilled by pencil, click by click kind of thing, but it’s if we go through it from top to bottom, systematically we can get through all of it.
Okay, so the live we can look at the picture.
If we had a French version of the picture.
We could also click on the pencil there and we get the opportunity to add a different media.
This is just like when we did the featured image inside of the blog Post editor, We click that Add media and either select files or pick something from the media library, whatever our French version of that particular image is if we have one Okay, so I don’t have anything there but I’m going to click Save. Next if I hover over this and you can kind of see that gray box its surrounding the entire phrase that we’re going to get to translate so it goes up to the word at over here and so I’m going to copy it and in my case I’m going to take it over to Google Translate and just give it a quick look.
Hopefully you speak enough French to be able to know whether it’s reasonably correct or not, when in doubt we can send it over to a translator just to double-check.
But in the meantime I’m going to just pop that into my Français box and then we also have the ability to provide a French link to the website as well.
So I’m just going to see if do they have, does Power Over Pain, have a French version of their website.
I switched to French.
Why? Yes, yes they do there it is, I’m going to just grab that link, bring that over and it had already done it because it looked like it was in a previous version.
It probably had been translated already once, but there we are making sure that it’s in there so the link has even been translated and then next up we have this heading which needs translation, so I’ll run that over here and flip back to drop it in my French and click Save so I go through this line by line and do the translation for it and then once I’ve done all of those there’s one more sort of hidden piece that we have to do and that’s translation of the SEO piece of things.
Okay do you remember in the editor in that right-hand bar we were putting up the I’ll just show you here we were putting up the excerpt and the. So we did the edit excerpt and the link and so on, so forth, so we and in RankMath we have the snippet here that it’s it’s grabbing. Okay it’s kind of hidden in the translator, but it’s here we just have to dig a little bit and so what we’re going to do is right here underneath of English, there is a drop down menu that grabs near the top something called the meta information.
Okay, so power over pain we already did that in the actual live page, but now we need to do it for the RankMath SEO piece of things as well.
So that’s what we’re looking at right here when we are in the meta information section of this dropdown menu, right underneath of English and so we need to copy it, take it over to translate.
Now it’s finally getting smarter.
ACF its Google Translate is learning about the translation of FAC.
Or FAC.
It didn’t use to do that, it would, it would just put fac; it didn’t understand so so that’s a good thing.
Oops so now we’re going to drop that into our French and save so that is the SEO or meta title.
We also need that meta description and you can see down here that it’s 94% sure that we’ve already translated this so we can use it, but just double-check that it’s not missing any words or anything. Okay, but it’s good so we’re going to click save and then it’s got the original title, it’s already translated so we can tell already that some of it’s been translated because there’s stuff filled in in the box here already and the little people Avatar indicates that somebody else has translated at once and it’s been shared within and remembered by the database and so it’s popping that in there we could edit it if we needed to Okay, so that’s the hidden piece, the French O piece that we need to kind of dig into and then article tag is needing a translation and we can do this once and hopefully set it and then it will continue to remember it for ever and ever where events is done and open Oh that’s done and that’s it so that’s all of the meta information and again if we had an image to change up we could use one of the suggestions from the translation memory, but we don’t have a different one for this particular one.
So then power over pain portal seminars.
I’m just going to quickly translate that which is our actual keyword that we were using over in RankMath, so I’ll just show you where that is, that’s this one right here in that particular post that we’re working on remember we used the power over pain portal seminars was one of the keywords I think we used are power over pain I can’t remember what we use now, but anyways it’s not translated so we’re going to translate it, make sure we grab the right thing and pop it into the French piece, so that’s the basics.
We have talked about doing a blog post. We’ve talked about the Settings editor in this right side bar for the featured image, Edit Excerpt, membership if it’s required, making sure we grab the right category or check the right category adding tags to make sure that it shows up in the right places automatically and we’ve reviewed RankMath and all of those settings in order to get something in the sixties, ideally or higher if we can manage to make it through and and take their advice and add the keywords where it makes sense to get the extra points and then we lastly spoke about doing the translation for the individual pages, so I hope all of this makes sense if you have any questions at all you can email me any time or give us a shout at Webmaster at fibro, Canada, Dot CA and your questions will get through to us and we will help support you in any way that we can.
Thank you for volunteering to help out with blog posts on the website.
We appreciate your support.